Brand & Communications Manager

We invite you to be part of the world's best exploration company!

Apply for the Brand & Communications Manager position, Explora Santiago - Chile.

We are an exploration company that operates lodges and conservation reserves in remote locations across South America, with a presence in 7 destinations across 4 countries: Chile, Argentina, Peru, and Bolivia.

Our purpose is to invite our travelers to explore each destination and connect deeply with nature, awakening a genuine interest in the protection of these unique territories. Our commitment is centered on 5 pillars that guide our teams across all destinations: Care for the journey; attention to travelers; pursuit of excellence; conservation for the future; and passion for exploration.

Explore a world of possibilities and join our team!

Role Purpose

Define, lead, and implement Explora’s global brand strategy, ensuring clear differentiation through its values, standards, and vision. This role is responsible for elevating brand equity, driving upper-funnel awareness, and ensuring consistency across all touchpoints. The role oversees brand identity, storytelling, content, and design, ensuring that the brand is not only communicated but experienced consistently across product, retail, and guest interactions.

Key Responsibilities

• Brand Strategy & Positioning : Define and evolve Explora's global brand strategy, positioning, and architecture, ensuring consistency and excellence across all markets and touchpoints.
• Brand Awareness & Campaigns : Lead the development and execution of upper-funnel campaigns (from concept to post-campaign analysis), defining KPIs and reporting results to senior leadership.
• Content, Storytelling & Brand Experience : Direct global content strategy, editorial voice, and creative direction for campaigns; lead organic social media; ensure the brand is reflected in the guest experience and physical spaces (lodges, architecture).
• Retail, Product & Partnerships : Elevate product and retail branding; identify and lead partnerships with aligned luxury and lifestyle brands, including negotiation and execution of co-branded collaborations.
• Creative Production : Oversee content production across all formats (photo, film, digital, print) and direct mail, managing budgets, timelines, and vendor relationships.
• Creative Talent Management : Direct freelancers, copywriters, and editorial contributors, maintaining a network of best-in-class creative talent.
• Cross-Functional Leadership : Serve as the central brand lead across Marketing, Commercial, Retail, Product, and Experience teams, supporting lodge openings and product launches.
• Consumer Research : Lead consumer and market research initiatives, translating insights into strategic and creative direction alongside the Analytics and CRM teams.

Requirements and Competencies

• University degree.
• 10+ years of experience in brand strategy, creative direction, or marketing leadership.
• Proven experience building premium or luxury brands.
• Strong expertise in brand building and storytelling.
• Creative direction across visual and editorial disciplines.
• Experience managing large-scale content production and campaigns.
• Strategic thinking and commercial acumen.
• Creative vision and attention to detail.
• Leadership and ability to manage cross-functional teams.
• Strong collaboration and communication skills.

Explora is built by all of us!

We value diversity, equity, and inclusion among our people and teams, where everyone brings their best to their work. We protect the information of our applicants, focusing on a clear and transparent selection process, providing opportunities to diverse individuals with the goal of achieving an inclusive culture across each of our destinations.

We look forward to hearing from you!